Facebook Marketing for National Specialties

2020 Silverwood National Specialty Facebook Page header

The Bull Terrier Club of Metro Detroit was host club for the Bull Terrier Club of America’s 2020 National specialty in Frankenmuth Michigan in October, 2020. This is my local breed specialty club and I’ve been an active member since it was founded in the mid 1980s. We have hosted this event 4 times, but … Read more

Promoting Bull Terrier Events with Instagram Posts

bull terrier sitting up

2020 Bull Terrier National Shows Come to Michigan In 2020, the Bull Terrier and Miniature Bull Terrier national specialty shows will both be held in October at the Kern Pavillion in Frankenmuth Michigan. My local specialty club, the Bull Terrier Club of Metro Detroit, will be host club for these events. I am in charge … Read more

Dog is Good and Dog.Heart.Soul

dog.heart.soul banner

I spent Memorial Day weekend at the Heart of Illinois dog show cluster, where two Bull Terrier clubs were supporting the Illinois Valley Kennel Club of Peoria and Corn Belt Kennel Club shows. Some cute t-shirts caught my eye and I talked to the booth owner about her business, Dog.Heart.Soul Dog Is Good Authorized Cheryl … Read more

Let’s Work Together: Collaborating with AKC Dog Clubs

five dog paws like hands in a circle

This is a summary of the webinar  presented by AKC Club Development which talked about clubs collaborating, not only with other AKC clubs, but other types of dog and community events and attractions. Guy Fisher, Manager of AKC Club Development was the lead presenter for this webinar.  Guy started off with some administrative best practices, … Read more

Marketing Dog Club Events with Facebook Advertising

Facebook Logo

Social Media Training In the spring of 2018, I attended a social media marketing workshop sponsored by Facebook at Ann Arbor SPARK. The course, which covered Facebook and its subsidiary, Instagram promotions was underwritten by Facebook. The course covered the material and work necessary to receive a social media micro-credential. In Michigan,  sessions have been … Read more