The #1 Dog Club Website in Michigan

irish wolfhound head

Reviewing Michigan All Breed Dog Club Websites I looked at all the websites I could find for Michigan all breed dog clubs while reviewing the AKC Webinar on website best practices.  These dog cub websites vary widely in quality and some clubs have opted to have a Facebook page in lieu of a website.   In … Read moreThe #1 Dog Club Website in Michigan

Growing a Family Dog Event With Effective Publicity

Winter dog classic logo

Expanding on my theme of promoting AKC all breed clubs through websites,  I found a 2015 post in the Canine Chronicle written by then AKC Public Relations Director, Stephanie Smith.  In it, she talks to Dr. Alan Dorfman, a show chair associated with one of the Michigan dog show cluster websites I mentioned in my … Read moreGrowing a Family Dog Event With Effective Publicity

Building Better Websites for AKC Dog Clubs

pug dog with a laptop

The American Kennel Club launched a series of educational webinars earlier this year aimed at dog fanciers and clubs and I have been watching them with great interest.  I understand much of this content has been shared with the AKC delegate body, but I can’t say I had heard about these educational programs through my … Read moreBuilding Better Websites for AKC Dog Clubs

You Gotta Love Dog Car Ads

dog with head out car window

The Dog Marketing Blog reflects where two of my worlds, marketing, and dogs, intersect, and I am especially fond of covering the moments when my marketing sub-specialty, automotive also gets into this picture.  Earlier this year MediaPost published an article describing how Land Rover marketed to dog owners at a horse event in Kentucky, and … Read moreYou Gotta Love Dog Car Ads

Can You Really Customize Your Dog’s Food Online?

fresh dog food ingredients

There is an interesting subset of dog food customization and delivery that I’m seeing more references to lately.  If you search for “Custom Dog Food”, Google returns over 43 million results.  I have a problem calling it customized dog food, because as far as I can tell, each brand presents a limited number of options, … Read moreCan You Really Customize Your Dog’s Food Online?

Great Source for Dog Marketing Intelligence

Barriers to entry are low in many sectors of the dog-related industry.  Which means that there are many small businesses marketing products and services for dogs and other pets.  Many dog product entrepreneurs are fueled by their passion to solve a problem they experienced with their own pets which inspired them to launch their business. … Read moreGreat Source for Dog Marketing Intelligence

PetCoach Comprehensive In-Store Dog Support System

My husband and I are fans of Shark Tank, and we happened to watch a vintage episode from November 2016 where Pupbox was pitched,  The company was offering a subscription box to puppy owners which followed the puppies with age-appropriate offerings through adulthood, when they switched to an adult dog version of the box.  The segment … Read morePetCoach Comprehensive In-Store Dog Support System

Furniture Grade Dog Crates are going strong

More than ten years since I first noticed the brand, I’m pleased to see that the furniture grade dog crates by DenHaus are still available.  The only one that looks large enough for a Bull Terrier is the TownHaus which is a rather traditional styled wood piece in a rectangular shape. At close to $400 … Read moreFurniture Grade Dog Crates are going strong