Facebook Pages for Dogs

While strictly speaking this post is more about dogs in social media than marketing per se, I just couldn’t resist a post about an article on Mashable which reported on a Lab 42 study and infographic about the number of dogs on Facebook.  It seems that about 14% of the people in the Lab 42 … Read moreFacebook Pages for Dogs

Dogdration dog sports beverage

Petfood Industry reported on another entrant in the dog beverage category. Dogdration is the brainchild of  Colorado State University student Brian Fate who felt his dog needed to replace electrolytes after vigorous exercise.  The Rocky Mountain Collegian recently featured  a story on Brian and his company. The product is available online and in a limited … Read moreDogdration dog sports beverage

Petco is all over Social Media

An article from the San Diego Union Tribune talks about the social media strategies of two area businesses, one of which is Petco.   Petco learned that employees were talking about the company on both Facebook and Twitter and decided to leverage those tools for the brand.  On Facebook, Petco has both a fan page and … Read morePetco is all over Social Media

HBH Pet Products Social Media outreach

Petfood Industry reported on promotional efforts by HBH Pet Products on behalf of their No Grainers dog treats. These include a photo contest  co-sponsored by WalMart which is offering a $200 gift card as one of the prizes. They also ran a Twitter contest; consumers who follow HBH pet products and re-tweet (RT) a message … Read moreHBH Pet Products Social Media outreach

Social Dog Marketing: Oh My Dog Supplies

I recently encountered an online dog supplies company called Oh My Dog Supplies on Twitter.  Since following them, I’ve been impressed by their use of social media.  I checked out the website, which features an interesting collection of  premium quality dog products with a guarantee that you won’t find any of their items at a … Read moreSocial Dog Marketing: Oh My Dog Supplies