December 2018 - The Dog Marketing Blog

Growing a Family Dog Event With Effective Publicity

June 28, 2019December 18, 2018 by Cleo Parker

Expanding on my theme of promoting AKC all breed clubs through websites, I found a 2015 post in the Canine Chronicle written by then AKC Public Relations Director, Stephanie Smith. In it, she talks to Dr. Alan Dorfman, a show chair associated with one of the Michigan dog show cluster websites I mentioned in my … Read more

Building Better Websites for AKC Dog Clubs

December 30, 2021December 6, 2018 by Cleo Parker

The American Kennel Club launched a series of educational webinars earlier this year aimed at dog fanciers and clubs and I have been watching them with great interest. I understand much of this content has been shared with the AKC delegate body, but I can’t say I had heard about these educational programs through my … Read more