Marketing Musings of a Dog Enthusiast
Via a referral from the Pet Biz Helper on Twitter, I discovered an article on the Small Business Trends site regarding pet-related franchises. The article quoted statistics from the American Pet Products Association regarding the strength and growth of the pet industry and then listed a number of “young” pet franchises. Most were in the … Read more
MediaPost reports that AOL has just launched a pet portal named PawNation.com. This news comes just shortly after Yahoo! closed its Pets section, integrating that content into its Shine lifestyle section. Purina, noted as the launch sponsor seems to be the only display advertiser at present, although text ads also appear in some sections. The … Read more
Can’t resist some shameless self promotion. I recently got word that a dog I bred, Woodrow, will be in the fall Drs Foster & Smith dog supplies catalog. Woodrow’s owner, Doug Nartker, told me a dog trainer in the area had suggested Woodrow as a potential model. Woodrow and the company are located in Northern … Read more
Adele Yunck, owner of Northfield Dog Training, is having some professional photography taken of her facility for use on the NDT website. Betsy Finn of Betsy’s Photography is doing this work and was laying on the floor taking photos of Adele’s Open and Utility Proofing class doing their long downs when Anna and I arrived … Read more