Mars launches vegetarian dog food

Pet Food Industry News reports that Mars’ Pedigree brand will launch vegetarian dog food in India. These products are meant to appeal to vegetarian owners, and according to an article in MyDigitalLifeFC, more than half of all Indian dog owners would prefer to feed vegetarian. Although we tend to think of dogs as carnivores, they actually are  scavengers and can survive on vegetarian fare if protein and other nutrient levels are sufficient. Vegetarian dog food is availabe in the US from AvoDerm, Natural Balance and Nature’s Recipe as well as some smaller manufacturers.  Although this is a Dog Marketing Blog, I would like to note that cats truly are carnivorous and may not thrive on a meat-free diet.

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