AOL PawNation

MediaPost reports that AOL has just launched a pet portal named PawNation.com.  This news comes just shortly after Yahoo! closed its Pets section, integrating that content into its Shine lifestyle section.  Purina, noted as the launch sponsor seems to be the only display advertiser at present, although text ads also appear in some sections. The photo gallery section offers pet owners opportunities to upload their photos for integration into the site.

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