Lose Weight in 2012 with Purina and Jenny Craig

Pet Product News reported on  a co-marketing promotion between two of food giant Nestle’s divisions, Jenny Craig weight loss and Purina pet foods work together to promote weight loss for both pet owners and their pets.   Project Pet Slim down is  marketed  through veterinarians as a New Years resolution for the pet and is not … Read moreLose Weight in 2012 with Purina and Jenny Craig

Bingo Pet Salon Offers Upscale Pet Services

Southeast Michigan’s local MetroMode media outlet reported on Bingo Pet Salon an upscale pet business opening in Royal Oak, one of the hippest inner ring Detroit suburbs. Bingo Pet Salon offers a contemporary look and feel and in addition to dog and cat grooming services, offers pet sitting and locally made specialty pet products, including … Read moreBingo Pet Salon Offers Upscale Pet Services

Arf Van Furniture for Dogs by Art Van

Home Furnishings Business reports on the launch of Arf Van home furnishings for dogs from Art Van Furniture.   This is the first human furniture player I’ve seen enter this area; the products range from modestly priced dog beds which are similar to those sold in pet stores to hard goods which resemble traditional furniture.   Prices … Read moreArf Van Furniture for Dogs by Art Van

Facebook Pages for Dogs

While strictly speaking this post is more about dogs in social media than marketing per se, I just couldn’t resist a post about an article on Mashable which reported on a Lab 42 study and infographic about the number of dogs on Facebook.  It seems that about 14% of the people in the Lab 42 … Read moreFacebook Pages for Dogs

Facebook for Dog Marketing

Linkedin’s Pet Online Marketing Group started a discussion(join the group to see the full discussion) about members’ Facebook pages which as of December 31, 2010 had generated over 170 responses.   I spent some time reviewing the sites posted in the last couple months and wanted to post some general observations. My impression was that … Read moreFacebook for Dog Marketing

Canton Paws in the Park Event

This past Sunday I attended the Paws in the Park event at Canton Heritage Park in Canton Michigan.  This was the second of a two-day event celebrating pets  sponsored by Paws in the Park USA and the Humane Society of Huron Valley along with other local businesses.  There were exhibitions and spectator participation events scheduled … Read moreCanton Paws in the Park Event

Best Friends’ Pet Boarding Facility at Disney World

The New York Times travel section featured a piece on a new pet boarding facility affiliated with Disney World. Best Friends Pet Care at Walt Disney World is part of a national chain of pet boarding facilities. They are consolidating operations of the five boarding facilities which it operates for  WDW  guests into one large … Read moreBest Friends’ Pet Boarding Facility at Disney World

Dogdration dog sports beverage

Petfood Industry reported on another entrant in the dog beverage category. Dogdration is the brainchild of  Colorado State University student Brian Fate who felt his dog needed to replace electrolytes after vigorous exercise.  The Rocky Mountain Collegian recently featured  a story on Brian and his company. The product is available online and in a limited … Read moreDogdration dog sports beverage